In an art history class one morning, the professor asked his students “What would the world be like without color?” It would be sad and depressing. And a writer asked himself what would the world be like without words? It would be a world without poetry and blogs. A world without reading would be like staring at a blank page, or having a thought that you could not share, because if you did no one would be able to understand.

A world without reading would be a library without books, or a website without content. What would eating your cereal in the morning be like without understanding the puzzle on the side of the box? It would be an e-book without words and reading books under the covers would not exist because in a world without reading there would be no books to keep you up at night.

We’re reading more today in 2014 than when the Sumerians invented writing 6,000 years ago. It’s not just clay tablets. We’re reading on our smartphones, on our computers, on our e-readers, and on tablets the Sumerians could only dream about.

The brain is an active sponge and reading is not something we do passively. Reading meaningful content is food for our brains. Like an artist needs color, a cook needs ingredients, or a computer programmer needs code — the brain needs reading.

For a child, reading’s importance is first learning to recognize letters, or to count to 20, or for a parent, reading aloud a favorite children’s classic before bedtime. For a physician, it’s getting updates on newest medical breakthroughs, and for a student it’s learning skills that will equip them for a competitive job market. Reading is essential.

If you’re interested in becoming a better reader, contact us to get the boost you need.